
Well, this topic thing isn’t in the comm blog, but we need 6 blogs, so it only makes sense to steal one from media! Haha.
So anyways, when I first saw those “Colossal U” advertisements on busses, and subways, I was quite confused. Were they trying to make their university sound good? Was it a joke? Usually when there’s ads like that which are supposed to be a joke, they would indicate it somewhere on the ad. But nope, not this one! So then I decided to see the website. I was checking everything out, when BAM! Some random lady appeared, and started talking. Turns out this whole Colossal U ad was a cover! The website reveals that all of those ads were for an actual university called “Algoma University.”
After that lady explains Algoma, she brings up a couple clips about some of the students and teachers experiences from there. Personally, I don’t think this is a good way to advertise a university. If you want to get noticed, you have to actually put yourself out there. Algoma was basically doing the opposite. They put up fake ads. The ads, however, were kind of describing the complete opposite of what the university is all about.
What if someone came across that ad, and saw what it said, and didn’t bother to check anything about it. They would take one look and go “Yeah right!” And leave. Algoma would get one less person to see what they’re really about. However, hopefully university bound students have more curiosity and actually check out the website. If Algoma advertised themselves for who they are, and not by putting up fake ads, I think they would get a lot more recognition. But whatever, to each his own, right? But I guess they did get a lot of attention, seeing as there’s about like, a million grade 10s who have to write a blog about it! And, their ads were interesting, because they made people thing... So I guess the ads weren’t that bad after all.......
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